Daily Digest: Buckeyes' Merch Fuels Rivalry Hype

Ohio State's latest "Ohio Against the World" gear launches amid the heated Michigan rivalry, Superhuman Bikes seeks diverse influencers for its electric brand, and Maryland's Jeshaun Jones scores a media win with WWE's Big E.

Buckeyes Rally Support with "Ohio Against The World" Merch

  • The 1870 Society, Ohio State's first NIL collective, is firing up fans with "Ohio Against the World" gear before their big clash against Michigan.

  • Ohio-based brand teams up with The 1870 Society to create cool t-shirts and hoodies, boosting Buckeyes' spirit and funding athletes through NIL.

  • Michigan's coach is benched, but the Ohio State-Michigan rivalry is hot with both unbeaten teams aiming for the top in the epic showdown with huge playoff stakes.

Superhuman Bikes' Search for Super Influencers

  • Superhuman Bikes is on a mission to find influencers who can capture the essence of their electric mobility brand, with the appeal for athletes, artists, and cyclists to apply for NIL deals.

  • Selected influencers will enjoy a suite of perks including social media spotlight, press releases, and event VIP access, plus the opportunity to earn through audience monetization.

  • Open to all who self-identify with the Superhuman spirit, the campaign aims to foster a diverse community free from hate and connected by a passion for redefining the power of two wheels.

Jeshaun Jones Guides WWE’s Big E Through Maryland’s Elite Facilities

  • Maryland's wideout Jeshaun Jones leads WWE Superstar Big E on a lively tour of Jones-Hill House, reaping the benefits of NIL partnerships and gaining media exposure.

  • Jones recounts the ease and excitement of the tour with Big E, underlining the importance of such experiences for personal growth and team representation.

  • Showcasing the facility's features and its impact academically and athletically, Jones highlights Maryland’s state-of-the-art resources as a key player in their success.